![]() Both the front and rear bumpers have been redesigned: the rear features vertical garnish inserts, at either side of a new central strip on the lower edge of the bumper which lends the rear fascia a much more rounded and purposeful look. The most notable change at the rear is the addition of the ‘Proton’ script on the rear tailgate. The aforementioned 367 updates have all been focussed on improving safety, Noise, Vibration, and Harshness (NVH) levels, braking, and driving refinement.Īt the front, the most notable cosmetic change is the grille trim piece called the Ethereal Bow, first seen on the X70, which is now flanked by the same headlights fitted on the Persona. ![]() ![]() Origin: Manufactured in Tanjung Malim, Perak.įirst launched in 2015, the 2019 Iriz and Persona duo are the first pre-Geely era Proton models to receive an update under the new management.Safety: Six airbags, ABS with EBD, Traction Control, Vehicle Stability Control (VSC), Hill-Start Assist Control (HAC).Transmission: CVT-type automatic, front-wheel drive.Engine: 1.6-litre, inline four-cylinder, VVT.Price: RM 50,700 (OTR without insurance).Specifications for the 2019 Proton Iriz 1.6L Premium CVT This too has been an area of focus for Proton and Geely.Īs evidenced by some 367 updates the Iriz has received during the mid-life facelift, I’d say that Proton have done a comprehensive job, not to mention at a substantially lower price range than before. ![]() Note too, that bamboozling your new car with tech is all well and good, as long as vendors and parts suppliers are technically competent and able to deliver components of quality, within the tight timeframes required by the manufacturer. Beyond all the pomp of upcoming new models - and licensed technology – it is the more nuanced underlying efforts such as these that are transforming Proton into a truly global car company. Hence now, a mid-life facelift for any Proton will include updates in terms of styling, equipment levels, and safety, on par with Geely’s best practices. So there are now clear benchmarks on what constitutes a full model change, a minor, and major update, and low volume special edition cars that keep the buying public interested in a single product over the course of 6 to 8 years. In a recent chat with a senior member of Proton’s product development team, I learned that one of the earliest exercises conducted by both Proton and Geely post-marriage was the alignment of the framework with regards to model management and lifespan. ![]()
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